Britons may be known for their ‘prudish’ and stuffy mindset, with subjects like sex avoided at all costs in the workplace – but new research suggests this is changing.

Many are now happier to discuss sexual wellness with work colleagues, and even parents, a new study of 2,000 adults finds.

Over a quarter actively enjoy talking freely about intimate things and think the days of keeping ‘private’ matters hush hush are over.

More than half also believe it’s important to openly discuss sex, with 41% becoming more open to talking about it in the last decade. Plus, six in 10 believe more discussion on sexual wellness can only be a good thing.

Many feel that more open conversation about the subject could give people the confidence needed to tackle sexual wellness issues, reduce taboos around sexually transmitted infections and help improve safer sexual practice.

The survey also unearthed the fact that men are almost three times more likely to have tried certain foods to improve their sexual wellness than women.

However, the overall proportion of adults trying food to improve this element of their health remains low at just 12%, with only 6% aware that foods such as blueberries can have a positive effect.

Britons may be known for their ‘prudish’ and stuffy mindset, with subjects like sex avoided at all costs in the […]