OnePoll, a leading market research and opinion polling consultancy, is delighted to announce that it has joined the ranks of the prestigious British Polling Council (BPC).
Presided over by eminent political scientist Sir John Curtice, the British Polling Council is an association of independent polling organisations which publish polls in the public domain and promote transparency in polling.
OnePoll’s decision to join the BPC underscores 20 years of dedication to delivering the highest and most rigorous standards for both OnePoll clients and the wider 72Point Ltd business, to which OnePoll belongs.
Chris Pharo, Managing Director of 72Point and OnePoll said “I’m proud to see OnePoll take its well-deserved place among this high-profile association of expert pollsters.
“OnePoll continually strive for research excellence, demonstrating every day that quality research is absolutely vital to the news and PR industries.”
“Membership to the British Polling Council marks a new chapter in this ongoing journey, bringing additional layers of transparency and understanding to stakeholders across the business”.
As a member of the BPC, OnePoll reinforces its commitment to industry best practices and transparency in market research, standing alongside well-known polling organisations such as Ipsos and YouGov in promoting the understanding and interpretation of opinion polling results.
“We are thrilled to join the prestigious British Polling Council and be part of this vital community of experts in opinion polling”, said Louise Care, Research Director at OnePoll.
“As a leading provider of data-driven insights, we believe in the importance of transparency, accuracy, and integrity in all our research endeavours. As Market Research Society (MRS) Company Partners, Corporate Members of ESOMAR and now members of the BPC, we have put in place quality standards that will have long-lasting benefits for our clients, our industry and consumers of published research”.
Discover more about the role of the British Polling Council and the members here